Vantage+

Vantage+ is the cutting edge flagship camera by Vicon - the world's leading specialists in motion capture. 

As Vicon unleashed more power and capability from its original Vantage camera, so Vantage+ was created. The brief to Picture Smiths was clear - impact! So we created a look and feel for Vantage+ graphics to sit cohesively under the Vicon brand, yet with a new, updated presence. We see a new turquoise '+' symbol and bright accent highlights that allow Vantage+ to present with a fresh new image.

Presenting the camera's USP's simply, we set about to create some impactful messaging and presented this with heroic and bold typographic styling. Our video for Vantage+ hits the key points in a fast-paced animation with rousing high-octane soundtrack for use across Vicon's digital marketing. 



Probably described as a relatively small boutique creative agency, yet there is nothing small about [Picture Smiths] capabilities, in fact their attention to detail, willingness to help shape our visions and steer us, feels more like a goliath of an agency but with a feel of working with your own team.

Andy Ray, Sales Director