Laura May Bridal

Bridal

A thriving bridal boutique in Cardiff, Laura May Bridal came to us at an exciting moment – just as they were opening a second store in the city centre.

We began with a typographic monogram, weaving the LMB initials into an elegant logo to anchor the brand. From there, we built a creative identity with a pure, feminine sensibility; timeless in feel and deliberately so. With wedding trends shifting season to season, longevity was everything.

A neutral palette of soft nudes and off-black grounds the aesthetic, layered with textures and shades chosen to sit beautifully alongside refined photography. A carefully selected script font gives Laura May Bridal her voice – warm, welcoming, and unmistakably her own.

“We are sooooo glad we found this company. They brought our vision to life and then some. So happy with our final brand/look we were honestly blown away. We will definitely be using Picture Smiths again and cannot recommend them highly enough!”

— May, co-owner, Laura May Bridal