Opus
Professional ServicesOpus is a property maintenance and home renovation business, with a well-established, trusted reputation for quality end results and excellent customer service. We worked with the business to update its brand, for it to be reflective of today’s offering in a way that resonates with its B2B and B2C audience.
The brand design sees a logo that feels contemporary, approachable and speaks of connected services and a holistic approach to projects. The colour palette is intentionally unusual, to stand out in a marketplace of otherwise very functional and corporate looking businesses – a brave choice that tells the story of a business that thinks differently, of synergy with its local landscape and of both heritage and modern properties in its portfolio.
Opus directly employs tradespeople with a broad set of skills, allowing full ownership of projects – and so the strapline ‘One Team. Every Trade.’ was coined. The tone of voice we created is punchy and confident, to work alongside a toolkit of assets with guidelines delivered for the execution of an assured, positive presence.
