Blacksmiths Clayworth

Tucked away in Clayworth, Nottinghamshire, Blacksmiths is a stylish gastropub with rooms, which serves exceptional food created by its chef proprietor.

The Challenge: Newly acquired property, with basic presence

Initially the pub had a generic presence online that did not connect with the calibre of the offering. Having created a new brand profile, updated signage, newly designed menus and a new website, we set to work on social media management bolstered by ongoing content capture.

What We Did:

Evocative videography and photography by Picture Smiths captures the seasonality, rustic charm and atmosphere of this gem. Highlighting the passionate chef proprietor was a joy and the difference it has made to their social media has been staggering. ROI translates to a significant increase in bookings and therefore revenue from customers. We now regularly see a fully booked restaurant for weeks ahead.

The Results

700% Instagram reach has increased by 700%.
100% Link clicks through to the website have increased 100%.
100% Restaurant bookings have doubled.