Farming Festival Fun
Our client Yummy Yorkshire came to us for a look and feel for their first festival event in 2015. The working title 'tractors and traction' we felt wasn't quite right and so we concepted the new identity Tractor Fest, to bring a playful vibe to the event, which is in keeping with the personality of the company.
In the brand design for Tractor Fest, we see a device that sits under its parent brand Yummy Yorkshire very comfortably, whilst portraying a distinctly separate feel, to depict farming, food and fun for this growing annual festival.
Our work includes all marketing and promotion of the free event from posters to web and social media and in year one the event was a huge success, with some 12,000 visitors coming along to enjoy the fun.
2016 is the second Tractor Fest, which promises to be bigger and even more delicious, with lots of entertainment and street food stalls on offer. Plus, the Yorkshire Air Ambulance helicopter is due to land on the Sunday morning (subject to operational requirements). We'll see you there!
No matter what the project is, here at Picture Smiths, we always insist on working through our branding process to establish the creative brief with our clients. We'd love nothing more than chatting about your brand over a good cup of tea!
Give us a call today.
38 North Road