To an astonishing new level...

After seven years of amazing food, countless award wins and a collection of accolades, Eric's in Lindley opens its doors on a brand new chapter for the restaurant this week.

Owner Chef Eric Paxman has made a substantial investment in his restaurant...

To bring a fabulous refurbishment with an unashamedly luxurious feel. He has partnered with yours truly at Picture Smiths and Harpers Interiors, to go all out in creating a irresistibly indulgent dining experience. 

Having worked closely with Eric's since its opening concept seven years ago, the rebrand project today was a careful and measured piece of work, to elevate the business with a mindful eye on marketplace, audience and offering. Distinctive, confident, luxurious.  

Colour palette is a dark moody blue combined with ultra glamorous gold accents with geometric design elements, to create a dramatic and astonishing setting with a modern feel. With a new a la carte too, the Picture Smiths team is already booked in to sample the sensory and culinary delights that the new Eric's has to offer. 

Congratulations to Eric's, on an extraordinarily amazing transformation. This will delight the most discerning of diners.  

Book your table online at 





Get In Touch

No matter what the project is, here at Picture Smiths, we always insist on working through our branding process to establish the creative brief with our clients. We'd love nothing more than chatting about your brand over a good cup of tea!

Give us a call today.

Where We Are

Picture Smiths
Imperial House
38 North Road


01484 606478